MetaMask dormant wallets may receive unexpected airdrops
MetaMask, the popular Ethereum wallet, announced an enhancement that will allow airdrops to be claimed from inside the wallet, without the need to visit other websites or applications. The person responsible for this functionality is theMiracle, the company that created a token and an advantage distribution engine for cryptocurrency wallets.
According to theMiracle, its distribution engine allows any project to target specific MetaMask wallets to send them tokens through personalized campaigns, claimable from the wallet interface. It not only allows the claim of airdrops, but also XP rewards.
For projects, this has strategic implications of projection and scope:
This means that you can reach new users and re-engage inactive holders (including people who are not active on X/Discord/TG but open their wallet daily) in a way that is native to their experience with cryptocurrencies.
theMiracle, token distribution engine.
theMiracle claims to be applying perfected Sybil anti-attack controls. This is essential for the fair distribution of airdrops, as it ensures that users do not create false, seemingly independent identities to receive more airdrops than they are entitled to.
However, controlling these attacks is complicated, and it remains to be seen whether improvements match advances in accessibility in the fairness of airdrop distribution processes.
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